UFI 100 Exhibition
The exhibition spans 1925 to today, tracing the industry’s evolution from its early foundations to the modern era.
Through photographs, artefacts, and stories, it highlights key milestones across nearly a century of progress and reflects on both our shared history and the path ahead.
1925-1937
First years of development
UFI, originally the Union des Foires Internationales (Union of International Fairs), was founded on 15 April 1925 in Milan by 20 leading European trade fairs from cities including Bordeaux, Brussels, Cologne, Milan, Paris and Vienna. Their aim was to foster cooperation and revive international trade after World War I.
Established as a non-political international association under French law, UFI served as a platform for rebuilding economic ties across borders. By 1937, its membership had grown to 33 organisations, reflecting its expanding role in promoting peace and economic recovery through trade.
Click the images to see details
1947 - 1956
International challenges
After a 10-year pause during World War II, UFI resumed activities in 1947 and moved its headquarters from Milan to Paris. The 24 remaining members renewed their commitment to economic recovery, as non-European companies began joining during this new era of global trade.
Click the images to see details
1957 - 1975
Extensive economic changes
As mass production and new trade sectors grew, specialised exhibitions were invited to join UFI. To maintain a clear structure, membership was limited to organisers rather than individual events, though exhibitions could still earn UFI recognition by meeting set criteria.
As a non-political international association, UFI served as a vital forum for dialogue between organisers from both Eastern and Western blocs. By 1975, it represented 99 member organisations across 40 countries, overseeing 119 specialised exhibitions and 55 general trade fairs.
Click the images to see details
1976 - 1991
Integration and maturity in a global economy
Amid growing trade globalisation, UFI took on the challenge of integrating developing and industrialising countries into the trade fair economy. Its efforts focused on advisory services, training, and fostering cooperation between members and emerging markets.
Click the images to see details
1992 - 1999
Focus on marketing
With East–West trade barriers easing and digital communication advancing, the trade fair industry faced new challenges. UFI responded by expanding member services through seminars, technical committees, and regional meetings, while also welcoming new member categories, including associations, venue owners, and research organisations.
Click the images to see details
2000 - Today
Evolving with excellence
Entering the new millennium, UFI evolved into a truly global organisation, uniting the exhibition community through collaboration, trust and innovation.
Guided by a commitment to excellence, it continues to connect professionals worldwide, drive progress, and champion diversity, inclusion and integrity across the global exhibitions industry.
Click the images to see details
Stay informed with the latest from UFI
From our media releases and blog to the UFI Info newsletter, this is where our global community stays connected.